Eine bessere Welt schaffen, indem wir die Welt zu einem gesünderen Ort machen

Dole® is helping you understand where your food comes from, why it matters, and how simple choices—like reaching for fruit—can support stamina, strength, concentration, and overall wellbeing in your daily routine.

In celebration of our 125^th year in growing pineapple we’re elevating the experience by putting one of nature’s most powerful fruits at the center of it all. Our last global Dole® and Minecraft™ campaign resonated with millions of fans worldwide, and this time we’re extending the program to be an even bigger and sweeter build.

Unlock a NEW Exclusive Minecraft Character Creator Item

Bring a piece of Dole into your digital world. Following on the success of our previous program, we are introducing an all-new character creator item—the Dole Pineapple Hoodie. For a limited time through October 3, 2026, you can now unlock this exclusive in-game item for your character by visiting dole.com/us/minecraft.

Simply follow the steps on this page to receive your code and add a fresh new look inspired by one of Dole’s most iconic fruits. It’s a fun reminder that what you choose in the real world can power your experience in the digital one. 

Better Nutrition to Fuel Your Build

Your performance doesn’t just come from skill. Like any athlete, it comes from how you fuel your body. The right foods can help you stay sharp, react faster, and keep your energy steady over time. Your brain burns a lot of energy when you’re gaming—tracking movement, reacting fast, making decisions. Over time your attention gets weaker, eyes get strained, mistakes increase and reaction times slow. If you’re running on sugary snacks or nothing at all, your energy levels spike…then crash.

Quick Tips to Level Up Your Power Potential:

• Stay hydrated to support focus and reaction time
• Choose natural food sources like fruit to maintain energy
• Take short breaks to reset your focus between sessions
• Snack light to stay energized
• Support your body with nutrients that help performance

Pineapple is a IRL buff. All natural, pineapples deliver hydration and vitamin C. These elements can provide steady energy to help you stay consistent when it matters.

• Pineapple is an excellent source of Vitamin C. Vitamin C contributes to supporting a healthy immune system.
• Pineapple is a good source of Vitamin B6 and an excellent source of Manganese — both of which supports energy metabolism.
• Pineapple has a high water content. Staying hydrated is important. 
• Pineapple is one of the only sources of the enzyme bromelain.  Bromelain supports healthy digestion by helping break down dietary proteins.
   

Peel and Play!

Turn every shopping trip into part of the experience. Look for DOLE Bananas and pineapples in-store featuring fun, Minecraft-inspired designs and scan the code to unlock your in-game experience.

Download your Peel and Play collection sheet to track your finds and complete your set. It’s a simple way to connect your fruit to your adventure.

Fresh Fuel for Every Session

Eating well should be easy and enjoyable. Dole’s pineapple recipes inspired by the world of Minecraft are designed to deliver quick, energizing options that fit into your day, whether you’re taking a break or staying in the flow. From refreshing smoothies to simple, one-handed snacks, these recipes help you stay fueled without slowing you down. Each one is built around real ingredients that support steady energy and better performance.

Start with Fruit. Build Better Habits.

Dole® Pineapples and Dole® Bananas are available at your favorite retailer. Find them and come back here to explore new ways to fuel your day with fresh content, recipes, and updates.

For 125 years, pineapple has been part of Dole’s story. Today, it represents something even bigger: a commitment to helping people make smarter choices, feel better, and build healthier routines that last.

Fuel Your Day. Focus Your Mind. Play Your Best.